Senior User Experience and Interface Designer
Barons Eden | Sep 2024 - Present

Improvements in UX and UI across the checkout and booking engine, which gave a 69% conversion rate uplift for Black Friday. I'm still working part-time for Barons Eden on a second phase of design improvements and an app concept.

User Experience and Interface Designer
Handpicked Hotels | Feb 2023 - Sep 2024

Working to implement new branding into Handpicked Hotels website, designing pages for mobile and desktop for handover to dev. Inclusive of booking engine and checkout. Also worked on a Loyalty Rewards scheme and CRM emails.

Graphic Designer
KTea Kombucha | Oct 2022 - Dec 2023

Designing email and newsletter and assets for social media, including reels, posts and CRM. This included developing new brand guidelines and a website (which is in build)

UX/UI Designer
Boot Buddy | April 2023 - Jan 2024

Redesign of website with new branding guidelines on Shopify. We also worked on CRO Testing following the build.

UX/UI Designer
Online4Baby | March 2022 - August 2022

Short-term contract reskinning existing website with new branding and improving e-commerce for conversion rate and checkout.

UX/UI Designer
Fragrance Direct | April 2021 - April 2022

Redesign and reskin of website including CRM and CRO Testing. This website has now been acquired and the CRM system different but I still have existing designs should you wish to see them.

Graphic Designer
allbeauty | April 2020 - April 2021

Digital designer for email, newsletter and social media assets, along with packaging and print requirements for a cosmetic online retail store. I was later promoted to UX designer in Fragrance Direct, which the company acquired.